Wednesday, June 29, 2011

90% of consumers worldwide want more renewable energy

From a news release issued by Vestas Wind Systems:

New York, NY (PRWEB) June 28, 2011
Vestas Wind Systems, the global leader in wind energy, announced today the release of two studies that will help move consumers and corporations towards an increased use of renewable energy.

The Global Consumer Wind Study 2011 and the Corporate Renewable Energy Index (CREX) 2011 bring transparency to consumer preferences and the corporate use of renewable sources of energy, including wind energy. The studies show the relationship between consumer demand for renewable energy in the products and services they purchase, and what corporations are doing – or not doing – to meet these demands.

“Consumers around the world see climate change as the greatest single challenge, and 90 percent of consumers want more renewable energy. This shows a real global desire to reduce carbon emissions,” says Ditlev Engel, President and CEO of Vestas. “It gives corporate decision makers something to think about and act upon.”

Global Consumer Wind Study: Consumers want more renewable energy.
In the largest survey of its kind, 31,000 consumers in 26 countries around the world were asked about their demand for brands made with renewable energy, as well as how energy decisions by some of the world's largest companies affect their choices. The annual study, commissioned by Vestas and conducted by TNS Gallup, provides insights that enable corporations to understand consumer perceptions about climate change, renewable energy, and how these relate to global brands.

“The Global Consumer Wind Study provides insight into the role of renewable energy, in particular wind, in relation to the products and services consumers buy. This in turn should drive the adoption of renewable energy sources by the corporations that sell these products and services,” says Ditlev Engel.